TOLWANI, Ms. Harsha; SOLANKI, Mr. Nikhil; SHAIKH, Ms. Irum. Impact of Celebrity Endorsement on Consumer Buying Behaviour. Indian Knowledge and Management Review, [S. l.], v. 1, n. 1, p. 11–17, 2025. Disponível em: https://ikmr.met.edu/index.php/ijmr/article/view/2. Acesso em: 2 aug. 2025.